The work. From startups to Fortune 100.

Traders priced agricultural commodities against market data, weather, geopolitics and supply chain signals that lived in separate places and arrived too late to act on.

A platform integrating those streams into customizable dashboards and alerts, with machine learning models forecasting price movement and market trends in real time.

Traders can see price movement, weather, geopolitics and supply signals in one place and adjust position while the move is still happening.

Multiple large-scale sites had to be designed at once across new branding, complex user flows, localization and CMS constraints, with diverse customer groups and no shared foundation to build on.

Customer research, a full design system and the mobile and desktop experience, architected as one global solution with localization built in and personalization running underneath it.

One platform serving every market, with time on site, conversion and customer satisfaction all moving in the right direction.

A leadership position was under pressure from influencer streaming and the collapse of in-home installation visits. The business needed to know what to change and what to leave alone, fast.

Customer surveys, friendship groups, personas and journey maps, turned into targeted changes across messaging, user flows and customer support, not a rebuild.

Optimization, not invention. A set of smaller, critical changes to targeting, messaging and support that let the business hold its position through a market shift.